News Tag: SheChampion
Vinnytsia women entrepreneurs discussed the most promising sectors for Ukrainian exports to Canada

The CUTIS project in cooperation with regional chambers of commerce and industry launched a series of #SheChampion seminars. The main goal is to discuss barriers women entrepreneurs face in business and international trade, as well as share experience in entering foreign markets.

On October 17, in cooperation with the Vinnytsia Chamber of Commerce and Industry, the second SheChampion seminar was held in Vinnytsia, bringing together about 30 participants.

During the event, the participants learned about gender issues in international trade, and perspective sectors for Ukrainian small and medium enterprises in the Canadian market. Inna Konovchuk, a leading expert at the Vinnytsia Chamber of Commerce and Industry, provided key information about Canada which Ukrainian businesses need to be successful in the Canadian market.

Maksym Boroda, CUTIS senior trade and investment policy expert, paid attention to major trends in the Canadian footwear, clothing, furniture, and confectionery markets.

At the end of the event, the participants had the opportunity to take part in an interactive master class on employees’ motivation. Vira Porovska, CUTIS gender expert, explained how to retain key specialists using non-financial motivation.

In the process of the seminar, women entrepreneurs exchanged advice, accumulated new ideas for improving the export strategies of their enterprises, shared their experience and set up new business contacts.

Women entrepreneurs from Volyn region discussed the barriers on the way to international markets

The CUTIS project in cooperation with regional chambers of commerce and industry launched a series of #SheChampion seminars. The main goal is to discuss barriers women entrepreneurs face in business and international trade, as well as share experience in entering foreign markets.

On October 10, in cooperation with the Volyn Chamber of Commerce and Industry, the second SheChampion seminar was held in Lutsk, bringing together about 20 participants.

Women entrepreneurs discussed gender issues in international trade, learned more about online trading and shared success stories of finding new partners in foreign markets.

Successful craftswoman Kateryna Voylova has shared the secrets of opening an online store on Etsy e-commerce platform.

Olena Tarasenko from the Volyn enterprise “VGP” (TM “Ruta”, big paper products producer) described the history of export development to EU countries.

At the end of the event, the participants had the opportunity to take part in an interactive master class on employees’ motivation. Vira Porovska, CUTIS gender expert explained how to retain key specialists using non-financial motivation.

In the process of the seminar, women entrepreneurs exchanged advice, accumulated new ideas for improving the export strategies of their enterprises, shared their experience and set up new business contacts.

Similar events are planned in other regions of Ukraine. The next seminar will be in Vinnytsia, on October 17. Participation in the event is free in case of pre-registration

SheChampion: Women entrepreneurs from Kherson and Chernihiv learned new life hacks about entering foreign markets

The CUTIS project in cooperation with regional chambers of commerce and industry launched a series of #SheChampion seminars. The main goal is to discuss barriers women entrepreneurs face in business and international trade, as well as share experience in entering foreign markets.

On September 26, in cooperation with the Kherson Chamber of Commerce and Industry, the second #SheChampion seminar was held in Kherson, bringing together about 30 participants.

Women entrepreneurs from the Kherson region discussed gender issues in international trade, new trends in the Canadian markets and shared success stories of finding new partners in foreign markets.

Lota Bertulfo, CUTIS principal gender equality expert, made a presentation related to gender concerns in international trade. Victoria Gavrenkova (founder of agricultural companies Kaissa, Sun Light, BBBV), Natalia Yavorskaya (manager of the honey section of LLC “Sodruzhestvo”) and Yevgeniia Lukash (founder of LLC “EvgaKids”, children’s clothing) shared their export stories and gave practical advice for export-oriented businesses based on the previous experience. 

On October 3, the second #SheChampion seminar was held in Chernihiv in cooperation with the Chernihiv Chamber of Commerce and Industry. About 30 women entrepreneurs participated in the event.

During the event, the participants learned about gender issues in international trade, and perspective sectors for Ukrainian small and medium enterprises in the Canadian market.

In particular, Maksym Boroda, CUTIS Senior Trade and Investment Policy Expert, paid attention to major trends in the Canadian footwear, clothing, furniture, and confectionery markets.

Besides, such significant business issues as cybersecurity and the importance of choosing the right digital systems for business development were discussed. 

Similar events are planned in other regions of Ukraine. The next seminar will be in Vinnytsia on October 10. So keep an eye on the updates.

SheChampion: women entrepreneurs from Kherson discussed new prospects on the way to international markets

The CUTIS project in cooperation with regional chambers of commerce and industry launched a series of #SheChampion seminars. The main goal is to discuss barriers women entrepreneurs face in business and international trade, as well as share experience in entering foreign markets.

The meeting, held on June 5 in Kherson, united 26 representatives including businesswomen (agriculture and food, light industry, shipbuilding and machine building), public organization representatives, and local authorities.

During the event, Vira Porovska, a Ukrainian gender expert of the CUTIS project, presented a gender based analysis (GBA) of the export challenges of Ukrainian micro, small and medium enterprises in 5 industries (apparel, footwear, confectionery, furniture, and IT services).

Larisa Ponomarenko, Head of the Kherson RCC Center for International Cooperation shared information about the CUFTA and the prospects of entering the Canadian market, its features, preferences and trends.

Victoria Gavrenkova, co-founder of companies exporting sunflower oil to more than 44 countries, including Canada, shared their experience in starting their own business and entering new markets.

Marina Nikolayeva, co-owner and director of yacht and exquisite wooden furniture company, talked about her own experience of coping with double burden, delegation and distribution of responsibilities and constant self-development.

During the masterclass in sales conducted by Vira Porovska, businesswomen exchanged advice, accumulated new ideas for improving their enterprises, shared their experience and set up new business contacts.

Similar events are planned in other regions of Ukraine. Next seminar will be in Lutsk on June 20.  So keep an eye on the updates.

SheChampion: businesswomen from Vinnytsia learned how to overcome barriers on the way to foreign markets

The CUTIS project in cooperation with regional chambers of commerce and industry launched a series of #SheChampion seminars. The main goal is to discuss barriers women entrepreneurs face in business and international trade, as well as share experience in entering foreign markets.

The meeting, held on May 30 in Vinnytsia, united 30 representatives including businesswomen, public organization representatives, and local authorities.

During the event, Barbara MacLaren, a Canadian gender expert of the CUTIS project presented a gender based analysis (GBA) of the export challenges of Ukrainian micro, small and medium enterprises in 5 industries (apparel, footwear, confectionery, furniture, and IT services).

Svitlana Vyazilovska, CEO and owner of an agriculture company Biofarm Organic, shared her experience in exporting and entering foreign markets. Svitlana selected the most interesting for the audience topics, for instance, business profitability, searching for partners, certification, logistics, etc.

During the masterclass in sales conducted by Vira Porovska, a Ukrainian gender expert of the CUTIS project, businesswomen exchanged advice, accumulated new ideas for improving their enterprises, shared their experience and set up new business contacts.

Similar events are planned in other regions of Ukraine. Next seminar will be in Kherson on June 5.  So keep an eye on the updates.

Visible and Invisible Barriers: CUTIS project convened a discussion about gender based barriers to trade

The Canada-Ukraine Trade & Investment Support (CUTIS) project presented the report ‘Visible and Invisible Barriers: a Gender Based Analysis (GBA) of the Export Challenges of Ukrainian micro, small and medium enterprises (MSMEs)’ at an event on May 28 in Kyiv.

The main objective of the report was to provide useful policy recommendations to stakeholders on how to lower gender-based barriers to trade for women-owned and women-managed MSMEs. A gender-based analysis was used to examine the key issues facing men and women MSME owners and top managers as they engage in international trade.

Over 100 participants took part in the event including representatives of international and non-governmental organizations, governmental institutions, academia, media, business, and other interested organizations.

The GBA was conducted by a team of academics at the Centre for Social Indicators associated with the Kyiv International Institute of Sociology (KIIS).

In total, 432 men-led MSMEs and 209 women-led MSMEs participated from five target industries – apparel, footwear, furniture, confectionery, and IT services.

This report in its gender analysis adds value to previous research on gender and trade by including the perspectives of export-oriented enterprises.

The study’s results highlight several findings that contribute to the global literature on gender and international trade:

1. Women were under-represented compared with men in terms of owning or managing an MSME. On average, only one in three companies was women-led (i.e., majority women-owned or managed). Furthermore, women-led MSMEs in four out of the five industries examined have women-dominant workforces.

2. Of the five target industries—confectionery, apparel, footwear, furniture, and IT—the highest level of women’s leadership was found in apparel, where 45 percent of surveyed MSMEs are led by women.

3. Micro and small women-led companies are slightly less likely to be currently exporting than men-owned companies of the same size. Among non-exporting businesses, we found that women-led MSMEs were less likely than those led by men to consider engaging foreign markets in the future.

4. In three of the five target industries, about half of women-led businesses that sell to domestic markets are not considering export in the future. Export barriers of concern to women-led companies are market entry and customs processes.

5. Over and above trade-related challenges, women-led MSMEs also voiced significant concern about traditional gender stereotypes and the role of women’s double burden in limiting their potential to internationalize their business.

The GBA report also includes 25 recommendations for public and private stakeholders to overcome gender-related barriers. It is our hope that these recommendations spark further discussion and action to bring about a more level playing field for men and women in international trade.

To download the report please follow this link

The Canada-Ukraine Trade and Investment Support (CUTIS) Project is a 5-year (2016-2021) Canadian development assistance initiative designed to lower poverty in Ukraine through increasing exports from Ukraine to Canada and investment from Canada to Ukraine. The project funded by the Canadian Government through the Global affairs Canada and implemented by the Conference Board of Canada in partnership with the Canada-Ukraine Chamber of Commerce.

The CUTIS project implements U CAN EXPORT Support Program in five priority sectors: clothing, footwear, furniture, confectionery, and IT services.

SheChampion: women entrepreneurs from Chernigiv discussed the barriers on the way to international markets

The CUTIS project in cooperation with regional chambers of commerce and industry launched a series of #SheChampion seminars. The main goal is to discuss barriers women entrepreneurs face in business and international trade, as well as share experience in entering foreign markets.

The first meeting, held on April 23 in Chernihiv, united more than 30 businesswomen, public organization representatives, and local authorities.

During the meeting, Vira Porovska, a gender expert of the CUTIS project presented a gender-based analysis of export barriers for small and medium-sized women businesses in 5 industries (apparel, footwear, confectionary, furniture, and IT services).

Larysa Tsygan, Vice-president of the Chernihiv Chamber of Commerce and Industry presented the useful information about the potential of the Canadian market for Ukrainian producers and overviewed the new opportunities opened by the Free Trade Agreement between Canada and Ukraine (CUFTA).

Thanks to Oksana Trukhan, owner of TM Ursula Jewelry, participants learned about the Etsy platform and its benefits for business women aiming to enter international markets.

Tetiana Lesun, the manager of Ukrposhta described new postal products for improving the export strategies of Ukrainian enterprises.

And the last but not the list. During the masterclass in sales business women exchanged advice, accumulated new ideas for improving their enterprises, shared their experience and set up new business contacts.

Similar events are planned in other regions of Ukraine. Next seminar will be in Vinnytsia on May 30. So keep an eye on the updates.